
Six teams, six different visions, one starting point.
Hubble's kickoff event officially launched the tenth edition of the acceleration program promoted by Fondazione CR Firenze, Nana Bianca, and the Foundation for Research and Innovation of the University of Florence.
Hubble selects the most promising startups in the Italian landscape, offering them access to high-profile mentorship, months of intensive training, and the resources needed to transform an idea into a solid business. With ten editions completed and over 57 companies accelerated, Hubble is now a benchmark in Tuscany's innovation ecosystem.
For this edition, the selection focused on projects ranging from artificial intelligence to sustainability, from cybersecurity to the circular economy.
The 6 startups selected for Hubble 10:
The way people search for information is changing: increasingly, they turn to ChatGPT, Perplexity, Claude, or Gemini instead of traditional search engines. RankWit AI monitors and analyzes brand presence within these systems, providing insights and optimization tools for the new era of digital visibility.
Every year, companies accumulate unsold product stock that ends up being disposed of or destroyed. Helpiness solves the problem upstream: through a digital matching system, it connects companies with non-profit organizations, transforming surplus goods into concrete and measurable value for the third sector.
A compact vehicle designed for the agriculture of tomorrow: zero emissions, over thirty usage configurations, and an integrated digital platform to connect machine, operator, and field. E:DEN brings modularity and connectivity to the agricultural sector, where the electric transition is still largely undeveloped.
Artificial intelligence applied to the manufacturing industry often encounters an obstacle: sensitive data cannot leave the company. Pluma overcomes this limitation with a local AI system, trained directly on the real processes of each SME, secure by design, and immediately operational.
Regulatory compliance in cybersecurity is still too often a manual, opaque, and difficult-to-prove process. Framework Security automates Governance, Risk & Compliance, tracks every process on the blockchain, and makes security verifiable in real-time: provable by design.
The vintage jewelry market is fragmented, opaque, and complicated to navigate. Antiqua builds an AI-driven marketplace where selling and buying antique pieces becomes simple, with integrated certification and a model designed to last — just like the jewelry it handles.
The acceleration starts today
Six sectors, six original approaches to real problems. What unites them is the ability to bring technology where it is still lacking, and to do so with a sustainable business model.
Hubble 10's journey has just begun. In the coming months, these teams will work side-by-side with mentors, investors, and partners to validate, grow, and scale.
If you want to follow their journey or learn how to join upcoming editions, follow Nana Bianca's Instagram page.